Search Masters Brasil

Search Masters Brazil 2019 with Richard Fenning

Search Masters Brasil 2019 brought together SEO professionals to present new developments in the world of Search Marketing. The event consisted of two days of lectures with plenty of content and action plans. The topics covered were: creating a profitable business with SEO, and search for local businesses, for e-commerce and for sponsored links.

The lectures took place on Friday and Saturday, August 16 – 17 2019. Each professional examined a theme and a panel in depth. My panel was on Search Marketing for e-commerce, which is an area I know well and have great experience with. I provided an in-depth analysis of the current state of SERPs. Aswell as myself, the panel included Thiago Morello of MyMetric, who explained how to show a blog’s effect on e-commerce, using Google Analytics to verify content’s impact on sales.

My fellow professionals delved into strategies for Google, Local SEO and Sponsored Links. And each lecture contributed to an overall understanding of the needs and strategies associated with Search Marketing. Search Masters Brazil was an extremely interesting and productive event.

See the topics covered in the slides below: