PROFESSIONAL EXPERIENCE
My professional experience
To date, I have worked in three different countries, and each has taught me something new about teamwork and people management, as well as the importance of respecting the cultural differences and idiosyncrasies of each individual. Everyone has potential, and develops a specific talent.
This makes diversity all the more important for a company to be successful. During my professional journey, I have worked in eleven companies, and they have all built who I am today, adding knowledge and baggage one by one.
It is a pleasure to do what I love for a living, developing strategies and people to develop an increasingly functional digital universe for companies to use.
2022 – to date
DIRECTOR SEARCH ENGINE OPTIMIZATION
Rio de Janeiro, Brazil
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2019 – 2022
SEO MANAGER
Rio de Janeiro, Brazil
Responsible for SEO-related projects for Brazil’s B2W e-commerce group, including the Submarino group and Americanas.com.
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2018 – to date
BUSINESS MENTOR
Rio de Janeiro, Brazil
Endeavor is leading the global entrepreneurship movement and helping Latin American startups with their user acquisition efforts.
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2018 – to date
BOARD MEMBER
Rio de Janeiro, Brazil.
The Irish Business Network in Brazil is a network created by the Irish Consulate General of São Paulo, which aims to promote commercial ties between Ireland and Brazil.
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2018 – 2019
SEO TEAM LEADER
Buenos Aires, Argentina
Leader of a team of four SEO professionals. Responsible for the organic positioning of Mercado Libre (Nasdaq: MELI) in Spanish and Portuguese throughout the Latin American region, including Argentina, Brazil and Mexico.
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2015 – 2017
DIGITAL MARKETING SPECIALIST
São Paulo, Brazil
RecargaPay is a mobile account payments and recharge app for prepaid phones.
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2013 – 2016
VICE-PRESIDENT
Buenos Aires, Argentina
The Irish Business Network in Argentina is a network established by the Irish Embassy in Argentina, which aims to promote trade ties between Ireland and Argentina.
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2014 – 2015
DIGITAL MARKETING CONSULTANT, SEO/SEM
Buenos Aires, Argentina
AdWords SEM/PPC Account Manager for multiple international customers. Specialist in SEO, Web Analytics / Conversion Optimization, User Experience (UX) / Wireframing / Usability Consulting.
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2011 – 2014
DIGITAL MARKETING MANAGER, SEO/SEM
Buenos Aires, Argentina
Digital marketing services for Connaxis – a digital consulting company that provides customized solutions in the areas of Digital Consulting, Innovation and Web Solutions – specializing in PPC, SEO and user experience.
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2009 – 2010
MARKETING MANAGER
Dublin, Irlanda
Integrated marketing agency focused on brand development, digital marketing, direct marketing, PR and market intelligence services for leading Irish and international companies.
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2008 – 2009
PRODUCT MANAGER, ASSISTANT
Dublin, Ireland
Bayer Schering Pharma is the prescription drug division of a leading global pharmaceutical and medical company.
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2007 – 2008
MARKETING ADVISOR
Dublin, Ireland
The Marketing Development Program (MDP) functions as a professional Marketing consulting house, located at UCD, Michael Smurfit Business School, Blackrock.